Q. What are some of the things that have changed (for better or worse) within the Electronic Music Industry since you first entered in the early 90’s?
A. I think music continues to improve as the accessibility of studios are now available via software, allowing more people to write music. In the 90's it was an expensive process hiring a studio for a week thus many people were losing out. The other side of this double edge sword, there's no quality control via digital labels, yes there's more music but no professional A&R team working controlling what's good or bad. .
Q. What are some ways you have changed, both as a person and an artist?
Q. In your early 20’s you dealt with a spell of Lung Cancer that only few can relate to and attempt to understand. What things or people helped you to successfully move pass this phase of your life in one piece?
Q. Who/What were some of your musical inspirations when your first started production?
Q. In mid-February you begin the tour of your home, the UK. How do you feel heading in to the 2014 “season”?
A. I don't think I've ever changed, I keep the same ethos of making and playing good quality underground music. I don't want to be a famous superstar, thus my music reflects that, I don't make radio friendly vocal tracks or videos, my radio show is never diluted to appeal to mass broadcasting stations. I'm at my happiest in underground clubs and festivals expressing my art.
A. Its a cliché answer from my generation, Jean Michel Jarre. Live bands where all the rage and electronic music wasn't seen as 'real' and wasn't supported so much by the media. Jean Michel Jarre broke all those rule with synthersizes making wonderful futuristic sounds, it was those exact sounds that I got fascinated with and wanted to make myself.
I was driven not only to pursue my happiness working with music, but to make a living out of it too"
Q. The Industry is now overwhelmed with several top quality producers, an explosion of producing talent. What advice what you give to young producers who wish to differentiate themselves and achieve what you have?
A. You've just emphasised the point, the market is currently overwhelmed and saturated with talent all doing the same thing. They look at what's popular and copy that same sound thinking it will fast track their careers. I've been giving advise and writing tutorials for years, I've decided to put that all in one place at live seminars and tutorials. In fact 50 of them at the UK's first ever Music conference and expo in Brighton April 11th & 12th. http://brightonmusicconference.co.uk
A. My second cliché answer, my love and passion of music. When faced with the grim reaper, it makes you realise what you want from live, what makes you happy. I was training to be a car designer as main career (for income purposes), and music was a hobby. That all changed, I was driven not only to pursue my happiness working with music, but to make a living out of it too. All I wanted to do each and every day was work with music. I'm still doing that today :)
Q. When did you first learn that you wanted to work in music for the rest of your life?
A. I was always into music at a very early age, I was obsessed with buying records at school while everyone else was playing sports... they were the days way before the DJ boom existed.
Q. What else can we expect from JOOF in 2014?
A. I've just mixed my next compilation 'JOOF Editions' to celebrate my JOOF Editions tour concept, now in it's 8th year. I love playing long sets, so this is showcased in the album with a massive 4 and a half hour mix! It's my best compilation aimed at todays digital market place. This amount of time allows me to show case all corners of my record box and unfold a wonderful epic musical journey.
Also mentioned earlier, and another blatant plug, I'm one of the team behind the UK's first ever music conference & expo to be held in Brighton April 11th & 12th. Over 50 electronic music focused educational seminars, tech showcases, artist Q&As backed by leading DJ’s, Producers and industry bodies such as Beatport, Native Instruments, Pioneer DJ, Ableton, Sennheiser UK, MixCloud,PRS for Music, Funktion-One , Point Blank, Spotify covering everything from technology showcases by Ableton, and Native Instruments, to How To Set Up A Label, 21st Century DJing, How To Get An Agent, Piracy, and Is PR Worth It? and lots more- the exhibition will be an intensive crash course in electronic music career advancement. All this for £5!!
Q. Tell us a fun fact about yourself we might like to know.
A. Though I'm seen as a serious guy, I'm a constant joker that always messes around and plays tricks on people. I don't think that I can ever grow up!
Q. Last words or a quote for the viewers.
A. I'm currently enjoying some studio time. The second half of 2013 was manic with relentless touring, it was exhausting and I never found time to be in the studio. I know the very same thing will happen in a few months time, so as things stand I'm relaxed and armed with a load of killer tracks freshly cooked in the studio!
"I don't think I've ever changed... I don't want to be a famous superstar, thus my music reflects that"
A. Keep supporting the underground.
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